Optical Club
Campaign timing
Version 5 · 25 August 2026
Saudi National Day · 23 September

Everything, and when.

دايم للوطن، دايم كذا

Always proud. No big deal.

Shoot17 August
Playbook signed off21 August
Final delivery7 September
National Day23 September

What we need from Optical Club

The week ahead

Chndy is delivering a re-edit end of day tomorrow after today's pacing and chemistry feedback. We need it approved by end of day Thursday to hold the post schedule, and we need the visual system open files today to get key visuals moving.

Schedule

Six workstreams

Highlighted rows are happening this week or need an action from Optical Club. Filter by who owns the work.

Filter

Production delivery

What we hand over, and when

These are firm. Every date below is a finished asset delivered to Optical Club.

Indicative campaign rollout

When it goes out

Confirmed on playbook sign-off. Hero film live date carries a tighter buffer following the re-edit and is open for a conversation.

Scope

What Optical Club receives

DeliverableQuantityFormat and notes

Feedback rounds

One round of consolidated feedback at each stage. Additional rounds move the dates that follow them.

Campaign period

This schedule covers the National Day campaign only. Activity running beyond it is not in scope.

Final delivery

Confirmed on the post schedule. Rollout dates confirm separately, on playbook sign-off.